The field of finance is governed by a set of core ideas that explain how individuals and Bookkeeping Services Buffalo make decisions regarding money, time, and risk. While different texts may categorize them slightly differently, these five principles form the essential foundation of financial theory and practice:
This is arguably the most fundamental principle in finance. It states that a dollar received today is worth more than a dollar received tomorrow.
Because the dollar received today can be invested immediately and begin earning interest or returns. This earning potential is called the opportunity cost or interest.
Application: TVM is used to compare cash flows occurring at different times by converting them to a common reference point, either a Present Value (PV) or a Future Value (FV). This is essential for valuing assets, pricing bonds, and making capital budgeting decisions.
This principle asserts that there is a direct relationship between the level of risk and the expected return on an investment.
Rule: Investors demand higher compensation (return) for taking on higher risk. You won’t invest in a risky start-up unless you expect a much larger return than you would from a safe government bond.
Application: Investors are assumed to be risk-averse, meaning they seek the lowest possible risk for a given level of return, or the highest possible return for a given level of risk. The trade-off is central to portfolio management and asset pricing.
In finance, the emphasis is placed on the actual cash that moves in and out of a business, rather than the reported net income (accounting profit).
Accounting profit includes non-cash items like depreciation. Financial decisions, however, require real money. Cash flow is what is available to pay bills, repay debt, and distribute to shareholders.
Application: Financial analysts focus on Free Cash Flow (FCF) when valuing companies because it represents the cash truly available for distribution after all necessary business expenses (including capital expenditures) are paid.
The efficient market hypothesis (EMH) suggests that in a competitive and highly liquid market, the price of a security (like a stock) fully and instantly reflects all available information.
Implication: If markets are efficient, it is extremely difficult to consistently “beat the market” because all the relevant information is already baked into the current price. You can’t profit simply by reading the news, as everyone else has already factored that news in.
Application: While strict market efficiency is debated, this principle guides portfolio managers to focus on diversification and long-term asset allocation rather than trying to time the market or pick “undervalued” stocks based on public information.
For publicly traded corporations, the primary and overriding financial objective of the management team is to maximize the current wealth of the owners (the shareholders).
Mechanism: This is typically achieved by making decisions that increase the market price of the company’s stock over the long term.
Caveat: This goal is pursued ethically and legally, Bookkeeping and Accounting Services Buffalo to principles of corporate social responsibility. All major financial decisions—from mergers to new product launches—are evaluated based on their expected impact on future cash flows and, consequently, the stock price.